Google recently announced that the Google Page Experience update would be delayed.
However, as you are aware, you do not want to wait for Google to release an algorithm update before addressing the issues, as you may lose traffic if something goes wrong.
Step 1: Read this…
Get to know more about the Google Page Experience update.
Even though they are focusing on mobile, you can eventually expect them to ensure that websites are providing the best experience to searchers whether they are using a mobile, desktop, or even tablet device.
So we would recommend that you again, read more about Page Experience and follow the steps.
Step #2: Fix these errors in the Search Console
If you haven’t, go and create a Google Search Console account.
Once you create your account, it may take some time for data to populate.
And once data populates, you’ll see a report that looks something like this:
In the left-hand navigation, I want you to click on “Core Web Vitals”.
And then you will get an overview of any URLs on your site that have issues on both
Click on “open report” next to the mobile heading.
You’ll want to fix all of the errors.
You’ll also want to do the same for desktop errors and fix them as well.
Now if you don’t know what words like “LCP” or “CLS” mean, no worries. You can get an explanation from Google themself, so that way you can fix them.
Step #3: Don't forget to run a site audit
Once you put in your URL and click “Analyze Website” it may take a few minutes to load.
But once it does, you’ll see an overview of your site that looks like this:
You’ll want to fix your “critical errors” which are towards the top of the report, as well as go over your “top SEO issues” which are at the bottom of your report.
Make sure you try and fix each and every single one, SEO has changed over the years where it’s turned into a game of every little thing really adds up.
Don`t wait for Google to roll out their update to see what happens to your website.
Unlike most updates, Google is giving you a chance to fix your issues BEFORE they roll out the algorithm.
So, do yourself a favor and fix them.
This way you won’t have to worry about your traffic declining.
Are you ready for the update?
PS: if you want PREto3 to help you with your SEO and handle dealing with Google’s ongoing algorithm changes, go here.